Akram, Umair, & Lavuri, Rambabu. (2024). Understanding the consumer’s luxury webrooming intention: Moderating role of perceived risk and review. Journal of Consumer Behaviour, Vol 23(3), 1602-1619. doi: https://dx.doi.org/10.1002/cb.2295
| Need for touch |
| After experiencing a luxury item in my hands, I feel more confident in making purchases. |
| I would purchase a luxury item if I could personally touch it before purchasing it. |
| If I cannot touch a luxury item in the shop, I’m reluctant to purchase it. |
| Need for interaction |
| The interaction with sales people when buying luxury products is satisfying for the consumer. |
| I enjoy interacting with those who sell luxury products. |
| I place a lot of importance on receiving personalized service from luxury product salespeople. |
| I would prefer to speak with a sales people than utilize a machine to purchase a luxury product. |
| Perceived ease of use for online search |
| Online research regarding luxury products is more convenient than offline research. |
| It is simple to find information about luxury products online. |
| It is easy to get information about luxury things online. |
| Perceived usefulness of online search |
| Online reviews of luxury items are helpful/useful to me. |
| Online reviews of luxury items make luxury purchasing easier. |
| Online reviews make me a smarter luxury shopper. |
| Hedonic value |
| Buying luxury products makes me feel good. |
| I enjoy buying luxury products. |
| I usually like buying luxury products. |
| Utilitarian value |
| In my opinion, luxury products are of higher quality. |
| Luxury products have excellent designs. |
| Luxury items have greater durability. |
| Webrooming intention |
| I like to do initial research about luxury products online before making in-store purchases. |
| If I want to buy a luxury item, I’ll probably look into it online first. |
| I knew that before purchasing luxury items, I would research them online. |
| Note. Items are rated on a 5-point Likert scale, with answers ranging from 1 (“strongly disagree”) to 5 (“strongly agree”). |
Cite this article
Mohammed looti (2026). Luxury Shopper Webrooming Intention scale. PSYCHOLOGICAL SCALES. Retrieved from https://scales.arabpsychology.com/s/luxury-shopper-webrooming-intention-scale/
Mohammed looti. "Luxury Shopper Webrooming Intention scale." PSYCHOLOGICAL SCALES, 3 Apr. 2026, https://scales.arabpsychology.com/s/luxury-shopper-webrooming-intention-scale/.
Mohammed looti. "Luxury Shopper Webrooming Intention scale." PSYCHOLOGICAL SCALES, 2026. https://scales.arabpsychology.com/s/luxury-shopper-webrooming-intention-scale/.
Mohammed looti (2026) 'Luxury Shopper Webrooming Intention scale', PSYCHOLOGICAL SCALES. Available at: https://scales.arabpsychology.com/s/luxury-shopper-webrooming-intention-scale/.
[1] Mohammed looti, "Luxury Shopper Webrooming Intention scale," PSYCHOLOGICAL SCALES, vol. X, no. Y, ص Z-Z, April, 2026.
Mohammed looti. Luxury Shopper Webrooming Intention scale. PSYCHOLOGICAL SCALES. 2026;vol(issue):pages.