Antecedents and Consequences of Conspicuous Green Behavior on Social Media Model – CGB-SMM

I feel that I am able to make changes to my lifestyle to adopt pro-environment actions.

If I wanted to, I could take pro-environment actions in the next month.

For me, taking pro-environment actions in the next month would be possible.

Taking pro-environment actions in the next month is up to me.

Attitude toward pro-environment actions: Harmful vs. Beneficial

Attitude toward pro-environment actions: Bad vs. Good

Attitude toward pro-environment actions: Worthless vs. Valuable

Attitude toward pro-environment actions: Unpleasant vs. Pleasant

Attitude toward pro-environment actions: Dull vs. Exciting

Attitude toward pro-environment actions: Unenjoyable vs. Enjoyable

Most people that are important to me take pro-environment actions.

The people in my life whose opinion I value would think that I should take pro-environment actions.

Most people that are important to me think that I should take pro-environment actions.

Most people like me take pro-environment actions.

I intend to take one or more pro-environment actions in the forthcoming month.

I will try to take one or more pro-environment actions in the forthcoming month.

I have planned to take one or more pro-environment actions in the forthcoming month.

Normative Like-seeking: Uploaded a picture.

Normative Like-seeking: Taken a picture.

Normative Like-seeking: Used a filter.

Normative Like-seeking: Used a hashtag.

Normative Like-seeking: Uploaded a picture at a certain time of the day.

Normative Like-seeking: Shared Instagram posts to other social networking sites (e.g., Facebook, Twitter).

Deceptive Like-seeking: Purchased followers.

Deceptive Like-seeking: Purchased likes.

Deceptive Like-seeking: Used software to modify your physical appearance.

Deceptive Like-seeking: Taken down a picture and then put it back up at a later point.

Deceptive Like-seeking: Liked other people's pictures (i.e., 'Like' for 'Like').

I can become entirely absorbed in thinking about my personal affairs, my health, my cares, or my relations to others.

My feelings are easily hurt by ridicule or by the slighting remarks of others.

When I enter a room I often become self-conscious and feel that the eyes of others are upon me.

I dislike sharing the credit of an achievement with others.

I dislike being with a group unless I know I am appreciated by at least one of those present.

I feel that I am temperamentally different from most people.

I often interpret the remarks of others in a personal way.

I easily become absorbed in my own interests and forget the existence of others.

I feel that I have enough on my hands without worrying about other people's troubles.

I am secretly ‘put out’ when other people come to me with their troubles, asking me for my time and sympathy.

I like to post about climate change on Instagram because I get to show my support.

I like to post about climate change on Instagram so that people know I am a good person.

I like to show people that I care about climate change by posting about it on Instagram.

I like to mention climate change on Instagram because it makes me look good.

Drive economically (e.g., braking or accelerating gently).

Walk, cycle, or take public transport for short journeys (i.e., trips of <3 miles).

Use an alternative to traveling (e.g., shopping online).

Share a car journey with someone else.

Cut down on the amount you fly.

Buy environmentally friendly products.

Eat food which is organic, locally grown, or in season.

Avoid eating meat.

Buy products with less packaging.

Recycle.

Reuse or repair items instead of throwing them away.

Compost your kitchen waste.

Turn off lights you’re not using.

Save water by taking shorter showers.

Turn off the tap while you brush your teeth.

Write to your government representative about an environmental issue.

Take part in a protest about an environmental issue.